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Hi, I’m Jill!

Founder of the Fitness Nutrition Business brand, JillFit, creator of the #Moderation365 Method and host of Fit Biz U and The Best Life podcasts.

Hi, I’m Jill!

Founder of the Fitness Nutrition Business brand, JillFit, creator of the #Moderation365 Method and host of Fit Biz U and The Best Life podcasts.

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A little backstory …

Hey friend, and welcome!
Let me share my world with you
JillFit started out as a daily fitness and nutrition blog back in 2010, when I was a full-time personal trainer and group fitness instructor working 70+ hours a week.

Armed with an ACSM personal training certification and a Masters degree in Nutrition, I’d get home late from the gym and stay up all night blogging. I also slowly took on 1:1 fat loss coaching clients. Fast forward 18 months and JillFit had grown to a 6-figure online fitness brand with 5 fat loss coaches and over 100 virtual clients!

At that same time, I was overcoming my own body struggles. As a previous fitness competitor and a fitness model with 7 covers to my name, I’d placed so much of my self-worth on my looks and my body, to the point that I became completely obsessed with food and over-exercised.
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It became clear that I needed to appreciate and love my body, respect my time and energy, and be able to practice what I was preaching.
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Over the next few years, I developed my own nutrition philosophy, #Moderation365 to automate consistent and healthy eating habits. Since then JillFit has helped over 10,000 women do the same using this method (we now certify coaches in #Moderation365 (link to IG page @Moderation365) as well)!
After investing in my very first business coach in 2012, I quit all my in-person training and moved fully online. Followers and other professionals began asking me how I was doing what I was doing, and as a result, I started sharing business tips, tools and strategies. That same year I launched my first business mentorship, Best of You Business and did my first 5-figure launch.
Since then, JillFit has grossed over 6M in revenue and more importantly, we’ve helped thousands of health, fitness and nutrition professionals start and grow their online businesses so they can quit their 9-to-5s and create the time freedom, autonomy and fulfilling careers they’ve always dreamed of.
IF YOU’RE A HEALTH, FITNESS OF NUTRITION PRO, LISTEN TO THE FIT BIZ U PODCAST AND GET YOUR FEET WHEN WITH LEARNING ONLINE BUSINESS. ALSO, SAY HI TO ME ON INSTAGRAM

The JillFit journey:

2010
JillFit starts as daily a health, fitness and nutrition blog
2012
Quit 70+ hours of in-person training, build brand to 6-figures + bring on 5 additional fat loss coaches to help 100+ virtual clients
2013
First JillFit business program launched, called Best of You
2014

#Moderation365 is born and initial program helps hundreds of women quit obsessive dieting for good

2015

2015: Jill moves from North Carolina to Los Angeles ;)

2016

Jill launches the first ever Business Mastermind for advanced business owners

2017

The Best Life podcast launches with co-host Danny-J and the relationships and personal development podcast has since been downloaded over 1M+ times

2018

Best of You is retired and Fitness Business Accelerator (FBA) for beginners to Internet Business is born

2019

By 2019, JillFit has launched over 20 digital fitness, nutrition and business products including #treadLIFT, #FastPhysique, #PhysiqueFinishers, StoryU, InstaChallenge Formula and many more!

2020

The #Moderation365 certification launches for fitness pros and we certify over 100 coaches in the first year, JillFit turns 10!

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Let’s get personal

What gets you up in the morning?

The ability to create something that might change someone’s life. Write blogs, social media posts, emails, digital courses or coaching products that may help someone get better in their mindset, their body or their business. Creativity is how I derive meaning, joy and impact.

What’s something about yourself that surprises people to learn about you?

I’m a huge sucker for step aerobics! I started teaching it when I was 16 years old, and I’ll still hit up an advanced step class anywhere I can find one! That, and that I did the worm at my high school prom in my prom dress!

What’s the best advice you’ve ever been given?

My first business mentor told me, “Act like you don’t need the sale,” and to this day that’s the best business AND life advice I’ve ever received
My first business mentor told me, “Act like you don’t need the sale,” and to this day that’s the best business AND life advice I’ve ever received

What is your greatest fear?

Besides losing my parents or siblings, it’s losing my ability to think well. As a fit and healthy person, getting injured or sick would obviously be hard, but losing my mental capacity would be way worse. I’m a very cerebral, creative person and creating things is how I derive joy in my life and my work.

What’s your favorite way to unwind?

I hate cooking unless it’s with my guy. I pour a glass of wine, turn on music and we cook together with my puppy Pip running around the house. We eat together and catch up on our day and it’s perfect.

Let’s get personal

What gets you up in the morning?

The ability to create something that might change someone’s life. Write blogs, social media posts, emails, digital courses or coaching products that may help someone get better in their mindset, their body or their business. Creativity is how I derive meaning, joy and impact.

What’s something about yourself that surprises people to learn about you?

I’m a huge sucker for step aerobics! I started teaching it when I was 16 years old, and I’ll still hit up an advanced step class anywhere I can find one! That, and that I did the worm at my high school prom in my prom dress!

What’s the best advice you’ve ever been given?

My first business mentor told me, “Act like you don’t need the sale,” and to this day that’s the best business AND life advice I’ve ever received

What is your greatest fear?

Besides losing my parents or siblings, it’s losing my ability to think well. As a fit and healthy person, getting injured or sick would obviously be hard, but losing my mental capacity would be way worse. I’m a very cerebral, creative person and creating things is how I derive joy in my life and my work.

What’s your favorite way to unwind?

I hate cooking unless it’s with my guy. I pour a glass of wine, turn on music and we cook together with my puppy Pip running around the house. We eat together and catch up on our day and it’s perfect.

Dropping in with inspo + content.