As a fitness coach or entrepreneur, one of the most crucial steps in building a thriving online business is developing a signature offer. But what does that mean exactly? Let’s break it down and explore why your fitness business needs a signature offer that guarantees transformation for your clients. What is a Signature Offer? A signature offer is the cornerstone of your business, the one offer that sets the tone for your brand. It’s more than just a coaching program or a simple course—it’s a transformation vehicle that provides your clients with a comprehensive solution to their problems. Think of it as the go-to program that delivers the highest value to your audience, solving a specific pain point or need with a clear and tangible outcome. It’s not just about the number of calls or deliverables; it’s about how you are delivering change. This is your main product that gets …